Givenchy Partners with FARFETCH on New Global E-Concession.
Luxury shoppers in more than 190 countries will have access to a curated selection of Givenchy. Bringing the collection to a highly engaged community of millions of luxury customers.
Starting with the Fall Winter 2026 Collection – Givenchy by Sarah Burton.
From the 21st September, the global partnership will be available on FARFETCH.com and the FARFETCH app.
About The e-concession
For luxury shoppes, the significance goes beyond another brand appearing on a multi-brand fashion platform.
An e-concessions takes things further and allows a luxury house to establish a more direct retail presence within a digital marketplace.
Benefitting from the platform’s international audience, technology and infrastructure.
The Givenchy FARFETCH Collection
FARFETCH customers worldwide will gain access to Givenchy’s universe, for men and women.
Including the below:
- Accessories.
- Womenswear.
- Menswear.
- Leather Goods.
- Footwear.
Along with the above, there is a specially curated selection of ready-to-wear and seasonal capsules.
The arrival of Givenchy on the platform adds some of the industry’s established French luxury names to the list, directly on the digital ecosystem – creating a significant moment for the Maison.
Stephen Eggleston, Chief Commercial Officer at FARFETCH: “We are delighted to partner with Givenchy at a pivotal moment in its journey, marked by a bold new creative direction. Givenchy’s creativity and craftsmanship are hugely desirable to our most exclusive clients and welcome the brand directly onto our platform reflects our shared commitment to elevating how our top global clients discover and access their most coveted creations – worldwide.”
Mark Shorten, Chief Commercial Officer at Givenchy: “This collaboration will strengthen Givenchy’s global digital presence, enabling the Maison to connect with new clients and audiences in markets around the world through a personalised and elevated online shopping experience.”
The launch is being supported by a global 360° marketing campaign, running across digital, social and editorial channels throughout the autumn season.
A New Chapter For Givenchy Under Sarah Burton
The FARFETCH launch also arrived during an important period for Givenchy.
Sarah Burton joined the Maison as Creative Director in September 2024 and since then, has been shaping a new chapleted for the French House.
Her Givenchy Winter 2026 womenswear collection forms part of the current creative narrative with new products and seasonal collections being introduced.
Making the timing of the FARFETCH partnership notable.
Consumers who discover Sarah Burton’s Givenchy through editorial coverage, social media or searches will now have another major digital route in which they can discover the collection.
What Will Be Available on FARFETCH?
The new Givenchy e-concession will feature the following:
- Accessories.
- Womenswear.
- Menswear.
- Leather Goods.
- Shoes and Footwear.
- Ready-to-Wear.
- Seasonal Capsule Collections.
The ability to shop will be through the FARFETCH website and the FARFETCH app allowing customer around the world to be able to discover and purchase through the platform.
Why The Partnership Matters For Luxury E-Commerce
The development of the partnership reflects a broader revolution in luxury retail.
Luxury brands have placed considerable emphasis on controlling their own retail environments, from their flagship boutiques and department-stores to tightly managed digital storefronts.
The growth for luxury e-commerce is introducing a new aspect and changing the way people shop.
How can a Maison reach international customers without losing exclusivity?
An e-concession offers one answer.
Rather than appearing as another product listing within a marketplace, the model can provide a more dedicated brand presence.
Giving the Maison access to the platform’s established international infrastructure and customer audience.
In this case, for Givenchy, the partnership represents both a distribution opportunity and a digital customer-acquisition strategy.
For FARFETCH, it strengthens the brand and platform – elevating it with a luxury brand positioning and entering another phase of creative development.
Givenchy x FARFETCH – Key Details
Partnership: Givenchy x FARFETCH.
Announcement: 17th September 2026.
E-Concession Launch: 21st September 2026.
Platforms: FARFETCH.com and the FARFETCH app.
Launch Collection: Givenchy Autumn/Winter 2026.
Categories: Accessories, Womenswear, Menswear, Ready-To-Wear, Leather Goods, Footwear and Seasonal.
Reach: FARFETCH customers across more than 190 countries.
The partnership places the Maison’s latest chapter in front of one of luxury’s more international digital audiences.
CosmoLuxe Magazine is a leading luxury beauty, fashion, lifestyle and travel digital magazine.
Images: Courtesy of FARFETCH.
